With Halloween coming soon, that means only one thing really: candy.
Anyone who trick-or-treated as a child knows that there's always one or two houses that dish out some obscure candy. So, between now and October 31st, we'll take quick looks at obscure candies (and some popular ones as well), just so you know what exactly you're getting yourself into.
Today: Mallo Cup
What it's made of: Chocolate covering a sort of wannabe marshmallow whipped creme.
Who owns it: Boyer Brothers, Inc.
Background: The Boyer Brothers were two siblings out of central Pennsylvania, Bill and Bob, who were looking to make ends meet around the Great Depression, so, naturally, they started a candy company.
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| Spongebob Squarepants after a chocolate bender. |
The business started with fudge and chocolate-fruit-nut clusters. In the 1940s, they introduced the Mallo Cup, which became their bestseller. That sounds impressive until you realize that Boyer Brothers only makes four types of candy (somewhere Hershey's laughs), and no one really likes chocolate-fruit-nut clusters if they're being honest with themselves.
Mallo Cup actually has a rewards program, called Mallo Money. In all packages are various faux denominations of "cash" that can be saved up to redeem for things like rebates, Mallo coffee mugs, Mallow hats, and for that debonair man of fashion, the Mallo watch, which features the Mallo Cup mascot, Marty Mallo.
What it tastes like: The illegitimate lovechild of a jar of Fluff and a chocolate bar.
Halloween Trick-or-Treat Grade: A-
Admit it, you kind of want to give Marty Mallo a high five or hug.
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